Essays on games, screens, and the culture around them.

Independent pop culture criticism by Ben Touati. Written from a European perspective, slowly and on purpose, without chasing hype cycles.

Est. 2026 · Stockholm

Also from Popkulturist

The blue 'Spaceballs: The New One' logo over a star field
Revival

Spaceballs Found the Money

Rick Moranis came back, Mel Brooks found the money, and 'Spaceballs' arrived at Comic-Con with an eleven-phase cinematic universe. The flamethrower now looks restrained.

Kevin Sussman as Stuart Bloom, looking into the camera on a sunlit street
Argument

The Big Bang Theory Shows Up at Comic-Con Dressed as You

The Stuart spinoff premiered last night, at the end of day one of San Diego Comic-Con, and the laughter is gone at last. The new show gets a fair hearing here. The old one has run out of appeals.

Michael Jackson mid-moonwalk during Billie Jean at Motown 25, gliding backward across the lit stage.
Argument

A Machine Took My Job, So I Audited Reality’s Books

This will make you question reality in the happiest way possible. A true story about the moonwalk, Tom Bombadil, The Crew, an understaffed universe, and why you're on the clock right now.

Official Denshattack! key art: a graffiti-covered Japanese commuter train mid-trick beneath the game's logo.
Argument

Nobody Wanted the Train That Does Kickflips

'Denshattack!', the game where Japanese commuter trains do kickflips, launched to some of the best reviews of the year. Every publisher who saw it spent a year saying no.

The Save Our Devs march poster, reading THIS IS AN XBOX LAYOFF.
Ledger

The Only Thing Xbox Ships On Time

Developers marched at six Xbox studios at once, against the one Microsoft product that never slips its date.

Official Palworld 1.0 key art with the World Tree.
Ledger

Pokémon With Lawyers

'Palworld' hit 858,562 players at once while Nintendo sued it. Nintendo's own patents keep failing, and the most it can win is about $30,000.

A photocopied customs-file image of a single Stoney HHC cola-bear gummy pouch, marked 500mg and resealable.
Drugs, Frankly

You Realize You're Confessing Right Now

I ordered sleep gummies that were legal in the Netherlands when I bought them, and earned my first criminal record at forty-eight. On Sweden's drug policy, and the cocaine its lawmakers can't keep out of their own parliament.

Two official Disney one-sheets for the same 2026 film shown side by side: the American poster titled Moana and the German poster titled Vaiana
Revival

Moana, Again, Already

Disney's live-action 'Moana' opened this week, ten years after the original, to a mid-thirties Rotten Tomatoes score and collapsing tracking. Seen from a country where the film has only ever been called 'Vaiana', the fastest remake Disney has ever attempted looks stranger still.

Duolingo's mascot Duo during the February 2025 death campaign: the green owl with crossed-out eyes, alone on a dark background.
Argument

Your Duolingo Streak Outlived the People Who Made It

Duolingo gave its cartoon owl a funeral and a resurrection. Its translators got a form email ten days before Christmas. On the cheapest loyalty a company ever bought.

The Summer Games Done Quick 2026 logo, orange and pink lettering on a blue and purple gradient.
Love Letter

The Best Tournament of the Summer Is Played Sitting Down

Summer Games Done Quick runs until Saturday, a week of round-the-clock speedrunning for Doctors Without Borders. From Stockholm, the best seats are an ocean away.

Jim Henson and director Steve Barron with the four Teenage Mutant Ninja Turtles in their Creature Shop suits, on the sewer set
Love Letter

The Hero Turtles

In Germany they were the Hero Turtles, the nunchaku edited out, and I loved them anyway. A love letter to the 1990 film, and the exact point where my love runs out every time.

Valve's Steam Machine, a small black cube, on a media stand beneath a television
Ledger

The Steam Machine Costs $1,049 Because a Data Centre Outbid You

I bought both Steam Decks on day one, so the misgiving comes from inside the cult. The price is not about games, it is about who is bidding against you for memory.

Key art from The Amazing Digital Circus: Pomni and the cast inside the virtual circus
Ledger

The Amazing Digital Circus Beat Hollywood in Cinemas, Then Posted the Finale for Free

A free Australian YouTube cartoon topped cinema charts across Europe, then posted its finale online for nothing. The studios should be paying attention.

Grand Theft Auto VI key art: Jason and Lucia in Vice City
Futures

Grand Theft Auto VI Is the Most Successful Game Nobody Has Played

It is the most valuable entertainment product of the decade, and it does not exist yet. On the week anticipation became something you can pre-order.

Woody and Buzz Lightyear staring up at Lilypad, the frog-shaped smart tablet that is the villain of Toy Story 5
Handover

Pixar Built the Screen, Then Cast It as the Villain

The villain of 'Toy Story 5' is a tablet. The studio warning your kids off screens is the one that taught a generation to sit still and watch.

Dead by Daylight tenth-anniversary key art, a crowd of licensed horror killers around a gold 10 and the Dead by Daylight logo
Anniversary

Ten Years of Other People's Monsters

Dead by Daylight turned ten and is bigger than ever. On how the cheap, weird horror game outlived the blockbusters built to bury it.

A black-and-white portrait of Martin Scorsese
Handover

What Scorsese's Name Is For

Martin Scorsese has become an adviser to a German AI image firm. A note on what a famous name actually buys.

The 'Ocarina of Time' title logo in gold on a red Hyrule tapestry
Revival

You Cannot Remake the Greatest Game of All Time

Nintendo announced an 'Ocarina of Time' remake for Switch 2. On why laying hands on the one game the medium crowned is its own kind of risk.

The interior of Duke Humfrey's Library at the Bodleian
Argument

The Lost Tolkien Work Is Homework

The lost Tolkien work turns out to be an unpaid translation of an 800-year-old sermon. On why that beats another dragon.

The EA DICE studio building in Stockholm
Argument

The Machine Can't Make Your Game. It Can Still Take Your Job.

EA cut people at DICE months after 'Battlefield 6' shipped as the best-selling game in America. On what the promise of AI is being used to justify.

A figure at night watching screens that all read five to midnight
Festival Dispatch

The Game Industry Solved the E3 Problem by Having Eighteen E3s

The industry replaced E3 with eighteen showcases in eight days, all on Los Angeles time. On what Summer Game Fest fixed and quietly broke.

Balatro key art, an Ace of Spades on a swirling red and blue background
Ledger

The House Always Owns

'Balatro's publisher was sold to the private-equity group that also owns Metacritic. On what happens when the house owns the scoreboard.

Two Saudi national team players on a floodlit pitch in EA Sports FC 26
Ledger

EA Sports FC Has New Landlords

Electronic Arts is being bought by the Saudi Public Investment Fund. What the takeover means for the most-played football game on earth.

A Cannes red-carpet scene
Argument

Fjord-Sitting: Europe Can Both-Sides Too

Sebastian Stan wouldn't laugh at a Trump question; days later his director took the Palme d'Or. On Europe's own both-sidesing.

A torn superhero cape against a smoky sky
Argument

The Boys Who Cried Woke

Elon Musk called the finale of 'The Boys' pathetic. He didn't notice it was about him.

A worn paperback of The Lord of the Rings on a desk
Essay

Reading Tolkien Slowly, On Purpose

On reading 'The Lord of the Rings' the way the slow-reading communities now do, and what the book does that no adaptation can.

A still from Sam Raimi's Send Help
Review

'Send Help' Is Sam Raimi's First Real Raimi Movie Since 'Spider-Man 2'

A review of the first Raimi film in twenty years where his actual signatures come back.

A franchise logo dissolving into pixels
Argument

Franchises Were Always Going to Get AI First

How franchises spent twenty years building the exact pipeline generative AI now walks straight into.

The New Game Plus venue entrance at Exhibition White City, with the London Games Festival 2026 banner above the doors
Festival Dispatch

Five Indies From London Games Festival 2026 That the Tube Ride Didn't Erase

A festival dispatch: five indies from New Game Plus that survived the ride home.

The shelf above the author's desk: comics, figures, and a signed Spider-Man poster
Manifesto

I Still Love Pop Culture. I'm Just Tired of Being Managed by It.

The founding manifesto: why pop culture criticism needs less hype and more honesty.

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